Plum Projects

Plum documents world's first 3D printed excavator

As the world’s first 3D-printed excavator came together piece by piece, the company that spearheaded this revolutionary project looked to Plum Media to capture the big moment on video. They call the huge, earth-moving machine an Additive Manufactured Excavator, or Project AME.

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Kids are the stars in Kohl's Cares product video

By: Sophie Stickelmaier

Each year, Kohl’s Department Stores offer a new lineup of plush stuffed animals at just five dollars each to benefit children’s initiatives worldwide. With 100 percent of the proceeds being donated to charity, the effort has raised nearly $300 million since 2000. Recently, Kohl’s asked Plum to create a video introducing the new plush toys to employees as part of their Kohl’s Cares initiative.

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Six WI companies, three days of shooting and one big payoff

The Better Business Bureau Serving Wisconsin came to Plum Media looking for a quality television commercial and some fresh material for its web page.  Due to the Plum team's extensive planning and hard work, the BBBhasmore than enough sound bites, b-roll and interviews for its website and social media outlets.

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Spooky social media campaign a success for Plum client, Snap-on Tools

By: Colleen Black 

Cackling witches, howling wolves and a grumbling Frankenstein all took center stage in the five-week social media driven campaign for client Snap-on Tools.  

Plum Producer Gary Cline, Videographer Jason Klappa and Motion Graphics Artist Kevin Petajan collaborated on the holiday-themed project with Snap-on Tools and Branigan Communications.  Together they developed a theme for the Spooky September campaign which channeled vintage 1930’s style horror movie posters.

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Plum-Produced commercial campaign showcases the customers behind the brand

By: Colleen Black

The inescapable smell of sweet barbeque sauce fills the air.  The Plum crew stands by, audio equipment in hand and F55 camera poised, ready to capture a family of four at their Menomonie-based barbeque food truck business.  A normal day for Plum?  Not quite. Then again, this ongoing campaign for Hearst Marketing Resources and WESTconsin Credit Union has been anything but ordinary.  It’s given the Plum team yet another opportunity to do what they do best, tell fascinating stories.

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Unleash the power of your sales channel with a memorable recognition event

As soon as people hear that I manage and produce live event awards programs, they inevitably ask, “What’s the coolest location or biggest event you’ve done?” That’s like picking which of your children is your favorite.

Each event is unique and memorable. Plum’s events team had the pleasure of working with a Fortune 100 company to help honor their valuable sales channel partners. These channel partners use their powerful selling skills to promote the company's brands and the top producers were awarded a red-carpet gala weekend at The Beverly Hilton in Hollywood, California.

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VERUS® Edge Diagnostic and Information System Earns Telly Award

Produced by: Ken Schellin


Kudos to Plum producer Ken Schellin and his production team on winning a Telly Award and Communicator Award of Distinction for the Snap-on VERUS Edge Diagnostic and Information System product video.

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Real Fun: Our Wisconsin State Park Story

Produced by: Gary Cline

The Wisconsin Department of Tourism had started an initiative to enhance it’s website TravelWisconsin.com with video.  They wanted content that showed real people with real stories about vacationing in Wisconsin. They found a young guy who set and achieved a goal to visit every single Wisconsin state park, trail, and wildlife area in on year.  He had some challenges but he made it happen.

Our challenge telling his story was that we had to demonstrate the feeling of him "on the move” while only having time to shoot him visiting two parks in a successive afternoon and morning.  We’re always up for a good challenge!  While I’d have loved to have followed him to every amazing park in Wisconsin, I think the results were very effective, impactful, and fun. 

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Meet Veolia Water Milwaukee

Produced By: Gael Garbarino Cullen

“This fun, fast-paced, graphically intense marketing video was designed to be the first stop for visitors touring Veolia Water’s Milwaukee operations. I wanted to quickly give the audience an appreciation for the work done there in an entertaining fashion. It was great fun working with the kids on this shoot…and the dog!”

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Hoonigan's™ Ken Block vs. The Snap-on® Truck

Produced by: Gary Cline

Snap-on Tools is known as the tool of choice among professional technicians and drivers. Snap-on wanted to increase exposure for one of it’s sponsored race teams and world rally car driver Ken Block. Ken is known as an internet sensation creating his Gymkhana series of videos on YouTube that have generated hundreds of millions of views worldwide. Snap-on created a special edition tool box that matched the livery graphics of Ken’s car and wanted a video that matched Ken’s other video work in style, pacing, and energy.

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