Plum Ponderings

Examples Of How the Plum Media production studio has been used

Plum Media is home to a 1,023 square-foot studio capable of almost anything you can think of. And it is available to rent for those looking for space for their next project.

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How Planning and Budget Impacts Video Production

In the previous post, we talked about the four different automobile price levels and how that relates to setting a video budget. In this post, we follow up on that thread to demonstrate what impact planning and budget has on your finished video.

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How Much Does It Cost To Produce A Video?

Almost every week, I’m asked, “How much does it cost to produce a video?” This is a challenging question because effectiveness of a video is not necessarily tied to its budget as much as its distribution, exposure, timeliness, and market saturation. It’s a question akin to: “How much does life insurance cost?” “How much does a house cost?” “How much do shoes cost?” It’s hard to answer without asking more questions. The only right response to these questions is “It depends...”

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Plum Media Wins Multiple Awards For Social Media Video

Plum Media has been awarded multiple awards for a social media video produced for Snap-on Tools to celebrate the new year . It has been awarded a Gold AVA Award, as well as Gold in the  Hermes Creative Awards.

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How to prepare for an on-camera interview

Planning a video that will include on-camera interviews? You might get some hesitation when you send out that email request to camera-shy participants.

Maybe you are the one who is being interviewed on camera and are having second thoughts.

We get it. Not everyone wants a moment in the spotlight! In this vlog post, our production team shares a few tips to help your participants prepare for an on-camera interview to help them feel more prepared and more comfortable. 

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Concept Design Group uses Plum Media for live streaming interactive training webinars [Video]

Concept Design Group is an advertising agency that works primarily in digital media. They chose Plum Media’s live streaming services team to produce educational webinars for their client, General Finishes, an innovator in the development of water-based stains and finishes.

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10 Statistics to help improve your video marketing strategy in 2019

Savvy marketers use video in their campaigns. Video is even projected to account for one quarter of all digital ad spend. With the amount of resources being used, it is important to keep key stats in mind to help get the most ROI out of your video marketing efforts. And we all know how nice it is to read a good list post .

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Plum Media Team Gets Tricked Into Singing Holiday Classic

This year, a fun trick was played on the staff of Plum Media. They thought they were shooting a video related to being named one of Milwaukee’s “Best Places To Work” again this year. They were not.

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Behind the Scenes of our Halloween Social Media Video

 

You might be surprised at the amount of thought and detail that can go into even a simple concept for a social media video - like let's carve our logo into a pumpkin for a Halloween video.

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