Plum Ponderings

A note from Plum Media

Working with Plum, you already know we always have a Plan B in our back pocket, and in some cases, a Plan C and Plan D.

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4 Questions To Ask In Pre Production to Achieve Your Campaign Goals

When clients call me with a new video project, I listen intently, take copious notes and wait for the inevitable pause. Then I launch into a list of questions only a producer would ask.

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Fix it in Post: When a Video Editor Can Save Your Shot

A video editor can help weave your story together in a way that captivates an audience. While we don't advocate fixing your video in the post production segment of making a video (it's so much more efficient if a shot is captured correctly the first time) - It's always good to know that you're editor can handle any task thrown at them.

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Tips for creating a corporate video worth watching

A great corporate video is one that you're always two steps ahead on in the planning process. A lot of that is where repurposing really comes into play. It generates ongoing content for your marketing & communication needs, provides more value and a stronger video presence.

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Happy Halloween from Plum Media [2019 Social Media Video]

Halloween is one of our producers favorite time of year. Part of that is because he gets to play with lights, shadows and color for the Plum Media Halloween social media video.

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Examples Of How the Plum Media production studio has been used

Plum Media is home to a 1,023 square-foot studio capable of almost anything you can think of. And it is available to rent for those looking for space for their next project.

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How Planning and Budget Impacts Video Production

In the previous post, we talked about the four different automobile price levels and how that relates to setting a video budget. In this post, we follow up on that thread to demonstrate what impact planning and budget has on your finished video.

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How Much Does It Cost To Produce A Video?

Almost every week, I’m asked, “How much does it cost to produce a video?” This is a challenging question because effectiveness of a video is not necessarily tied to its budget as much as its distribution, exposure, timeliness, and market saturation. It’s a question akin to: “How much does life insurance cost?” “How much does a house cost?” “How much do shoes cost?” It’s hard to answer without asking more questions. The only right response to these questions is “It depends...”

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Plum Media Wins Multiple Awards For Social Media Video

Plum Media has been awarded multiple awards for a social media video produced for Snap-on Tools to celebrate the new year . It has been awarded a Gold AVA Award, as well as Gold in the  Hermes Creative Awards.

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Plum Media Wins Multiple Awards For Social Media Video (Recent Work)

Plum Media has been awarded multiple awards for a social media video produced for Snap-on Tools to celebrate the new year . It has been awarded a Gold AVA Award, as well as Gold in the  Hermes Creative Awards.

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