Plum Ponderings

Plum Media Wins AVA Digital Award For Social Media Video

Plum Media has been awarded a Gold AVA Digital Award for a social media video produced for Snap-on Tools to celebrate the new year .

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10 Statistics to help improve your video marketing strategy in 2019

Savvy marketers use video in their campaigns. Video is even projected to account for one quarter of all digital ad spend. With the amount of resources being used, it is important to keep key stats in mind to help get the most ROI out of your video marketing efforts. And we all know how nice it is to read a good list post .

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Plum Media Team Gets Tricked Into Singing Holiday Classic

This year, a fun trick was played on the staff of Plum Media. They thought they were shooting a video related to being named one of Milwaukee’s “Best Places To Work” again this year. They were not.

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Behind the Scenes of our Halloween Social Media Video

 

You might be surprised at the amount of thought and detail that can go into even a simple concept for a social media video - like let's carve our logo into a pumpkin for a Halloween video.

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A Look at the Plum Media State of the Art Production Studio

On August 31st, 2017, Plum Media officially moved from our offices in the Third Ward to a newly renovated building located on St. Paul Avenue in the Menomonee Valley.

One of the highlights of the Plum Media building that makes it so versatile for video production is our 1000 square foot in house state of the art production studio.

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Keep Your B.R.A.N.D. in mind when deciding how to create your next video [Infographic]

Technology allows us to capture content instantly. Smartphones have turned us into photographers, videographers, and editors. While technology has given us the tools to produce videos, it hasn’t transformed us all into award-winning filmmakers. Before you hit record, read these tips below. Think about how you want the world to see your company. Your BRAND.

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10 ways to recruit more hires with video

Stocks are surging, unemployment is low and the economy is looking up. Great news for our investments and retirement funds, but busy times for headhunters, human resources professionals and college recruiters. Finding qualified candidates is getting even more difficult. A great way to get started, to communicate your unique message, is to add video to your recruitment efforts.

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How can video bring value to your business?

Video is a powerful tool.  It can communicate a tailored message, capture an audience and deliver a strong ROI. Still not convinced? Watch the video below to learn why you can’t afford to exclude video from your marketing and communication strategy.  

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20/20: How to shoot a corporate video worth watching

After 20 years in business, Plum Media's 20 employees have learned a thing or two about what goes into creating high quality and captivating corporate videos. Pair these quick tips with some careful planning and your next corporate video is sure to be the talk of the office. 
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