Introducing myFireplace - a custom yule log collection from Plum Media.

A great corporate video is one that you're always two steps ahead on in the planning process. A lot of that is where repurposing really comes into play. It generates ongoing content for your marketing & communication needs, provides more value and a stronger video presence.

Plum Media has again been named a Milwaukee Business Journal "Best Places To Work." The 2019 award marks the 4th year in a row that Plum has received this recognition.

Halloween is one of our producers favorite time of year. Part of that is because he gets to play with lights, shadows and color for the Plum Media Halloween social media video.

It’s hard to miss the headlines touting the growing popularity of live streaming video. According to a recent survey, 80% of consumers would rather watch live video from a brand than read a blog or social media post. So, why should you even read this post? Clearly, to start researching live streaming’s potential!

You can help to ensure blood is available for patients in need by joining Plum Media and the American Red Cross on October 28th to donate blood. Click the link below to sign up. Appointments are preferred and walk-ins are welcome!

Plum Media is home to a 1,023 square-foot studio capable of almost anything you can think of. And it is available to rent for those looking for space for their next project.

Posting video on your social media channels is a great way to get people’s attention and to show off your work. You’ll want to put some thought behind those posts first. How you shape video content can help you meet your engagement goals.

In the previous post, we talked about the four different automobile price levels and how that relates to setting a video budget. In this post, we follow up on that thread to demonstrate what impact planning and budget has on your finished video.

Almost every week, I’m asked, “How much does it cost to produce a video?” This is a challenging question because effectiveness of a video is not necessarily tied to its budget as much as its distribution, exposure, timeliness, and market saturation. It’s a question akin to: “How much does life insurance cost?” “How much does a house cost?” “How much do shoes cost?” It’s hard to answer without asking more questions. The only right response to these questions is “It depends...”