By: Sophie Stickelmaier

Each year, Kohl’s Department Stores offer a new lineup of plush stuffed animals at just five dollars each to benefit children’s initiatives worldwide. With 100 percent of the proceeds being donated to charity, the effort has raised nearly $300 million since 2000. Recently, Kohl’s asked Plum to create a video introducing the new plush toys to employees as part of their Kohl’s Cares initiative.

Produced by: Ken Schellin

Kudos to Plum producer Ken Schellin and his production team on winning a Telly Award and Communicator Award of Distinction for the Snap-on VERUS Edge Diagnostic and Information System product video.