Plum Projects

Kids are the stars in Kohl's Cares product video

By: Sophie Stickelmaier

Each year, Kohl’s Department Stores offer a new lineup of plush stuffed animals at just five dollars each to benefit children’s initiatives worldwide. With 100 percent of the proceeds being donated to charity, the effort has raised nearly $300 million since 2000. Recently, Kohl’s asked Plum to create a video introducing the new plush toys to employees as part of their Kohl’s Cares initiative.


VERUS® Edge Diagnostic and Information System Earns Telly Award

Produced by: Ken Schellin

Kudos to Plum producer Ken Schellin and his production team on winning a Telly Award and Communicator Award of Distinction for the Snap-on VERUS Edge Diagnostic and Information System product video.


Meet Veolia Water Milwaukee

Produced By: Gael Garbarino Cullen

“This fun, fast-paced, graphically intense marketing video was designed to be the first stop for visitors touring Veolia Water’s Milwaukee operations. I wanted to quickly give the audience an appreciation for the work done there in an entertaining fashion. It was great fun working with the kids on this shoot…and the dog!”


What is CannedWater4Kids?

Produced by: Trevor Wright

I knew that I would be dealing with water a lot with the theme of this video. And I knew, for something like this, stock footage wouldn’t cut it. So, I utilized the RED Epic camera, the same camera used to film The Hobbit, and spent a day shooting various lakes, streams, and fountains at high frame rates. Those frame rates were as high as 360 frames per second to create gorgeous looking slow motion shots. After combining what we captured with the footage provided by CW4K, I love how this video turned out.