How can video bring value to your business?
Video is a powerful tool. It can communicate a tailored message, capture an audience and deliver a strong ROI. Still not convinced? Watch the video below to learn why you can’t afford to exclude video from your marketing and communication strategy.
Bobcat vs. building: demolition update
Two and half months have passed since our groundbreaking event at 1418 W St. Paul in the Menomonee Valley and it’s been incredible to watch the transformation of Plum’s future home. Demolition commenced immediately after the event and I’m excited to report that it’s complete with the exception of a few small details. I was hoping to hop into the Bobcat myself but apparently there were a few liability concerns with a video producer taking on major demolition of a large building. Something about supporting walls and beams. What could go wrong? Minor details.
20/20: How to shoot a corporate video worth watching
Plum breaks ground on $1.85 million facility
- Sophie Stickelmaier
- Mar 8, 2017 5:15:05 PM
- 1418 W. St. Paul Building Updates
President of Plum Media, Rich Schmig, led the ceremonial groundbreaking of Plum's new production facility on March 3 in the Menomonee Valley."It's a sunny day and I think it speaks well of the future for Plum and our new building here. We're starting on a bright sunny day and it's only going to get better from here," Schmig said.
Tips for marketing your videos on YouTube using Google AdWords
Guest Post By: Joe Martinez
Every single day, YouTube videos generate billions of views. But how do you, the advertiser, tap into that massive audience? With Google AdWords, an online advertising service, the tools for getting your ads in front of the coveted YouTube crowd are right at the tips of yours fingers. From text-based search ads, in-app mobile ads and YouTube ads there are a variety of ways to target your customer. How do you effectively utilize these tools? Read on below for strategies.
Fix it in post
- Gael Garbarino
- Jan 23, 2017 1:15:26 PM
- Plum News & Events
Turning a devastating tragedy into a positive event
As anyone in the video world can attest, there’s an old adage that drives us crazy, but that tends to bear its share of truth, whether we like it or not. Fix it in post. It refers to the amazing genius of our editing brothers and sisters who can somehow take just about anything that is poorly shot and turn it into something, perhaps not beautiful, but at least something usable, something with purpose.
Comparing live streaming & web conferencing for internal meetings and town halls
- Katie Raebel
- Jan 18, 2017 8:00:00 AM
- online video, live events, corporate communications, live streaming, meetings, corporate events
Imagine your boss walks up to your desk and says, “We need our communications efforts to engage more employees. Let’s webcast our next all-hands meeting.”
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