Above: Patrice Nault and Angela DePons staff the Plum booth at the 2016 Women of Influence event. 

Plum Moving Media prides itself on capturing the personality of a story, an interview, a company, an issue and relaying that through the powerful medium of video. What an honor it was to interview the 2016 Women of Influence this year hosted by the Milwaukee Business Journal.

From corporate executives to grassroots community organizers to the founder of a charter school for Hmong-American refugees, each story was unique and the passion each woman brings to her work, community and home life was truly impressive.

Introductory Video for the 2016 Women of Influence / Produced by: Gael Garbarino

Produced By: Gael Garbarino Cullen

“This fun, fast-paced, graphically intense marketing video was designed to be the first stop for visitors touring Veolia Water’s Milwaukee operations. I wanted to quickly give the audience an appreciation for the work done there in an entertaining fashion. It was great fun working with the kids on this shoot…and the dog!”

Produced by: Gael Garbarino

The easy part of this project? No shortage of great visuals and natural sound opportunities! The challenge was packing 4 days of exciting activities and music and a dozen or so testimonials into one short promotional video. Being Irish myself, I was personally invested in this project and I love the final results. It turned out to be a high energy piece that was attractive, true to the Irish cultural theme and told potential sponsors what they needed to hear…the great value of backing this premiere ethnic festival.

Challenge

The challenge with most any service organization is money. But cost aside, the Boys & Girls Clubs of Greater Milwaukee approached Plum to produce one video per each of five award recipients, to be played at an annual “Salute to Youth” event. This meant they would be spending money on little used, perhaps once used, video. The challenge became producing something that gave the organization value – bang for their buck.