Plum Projects

Six WI companies, three days of shooting and one big payoff

The Better Business Bureau Serving Wisconsin came to Plum Media looking for a quality television commercial and some fresh material for its web page.  Due to the Plum team's extensive planning and hard work, the BBBhasmore than enough sound bites, b-roll and interviews for its website and social media outlets.

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Plum-Produced commercial campaign showcases the customers behind the brand

By: Colleen Black

The inescapable smell of sweet barbeque sauce fills the air.  The Plum crew stands by, audio equipment in hand and F55 camera poised, ready to capture a family of four at their Menomonie-based barbeque food truck business.  A normal day for Plum?  Not quite. Then again, this ongoing campaign for Hearst Marketing Resources and WESTconsin Credit Union has been anything but ordinary.  It’s given the Plum team yet another opportunity to do what they do best, tell fascinating stories.

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Life-changing documentary storytelling in the classroom

By: Kelly Daley

COPE24’s “Life-Line” is the first production in a new video series entitled “Elements.” It features five women who became pregnant as teenagers. COPE24’s mission is to reduce child abuse and neglect. This documentary-style production is being shown in classrooms around the U.S.
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Faces of Brady

Produced By: Kelly Daley

The people at Brady Corp. really wanted to do something different with this image piece. And we did. We didn’t focus on Brady’s products. We focused on Brady’s people. And those people are all over! We shot in California, Mexico, New York, Belgium, and Milwaukee. The video is a great success. It’s accomplished what it was supposed to. It got people at Brady energized and engaged. We’ve heard wonderful anecdotal reactions to the piece. It’s great knowing we gave Brady just what it needed, when it needed it.

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The Life Sentence

Produced By: Kelly Daley

“This is one of the most meaningful projects I ever worked on. The four kids we featured are incredible. Our client, COPE24, is doing some important work. It’s great to play a small part in that effort.” –Kelly

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