It’s hard to miss the headlines touting the growing popularity of live streaming video. According to a recent survey, 80% of consumers would rather watch live video from a brand than read a blog or social media post. So, why should you even read this post? Clearly, to start researching live streaming’s potential!

There are a lot of things to coordinate when it comes to hosting a live event. Conferences, meetings, announcements, award shows, and more all have several levels beyond the normal A/V needs. When they’re all managed well, your event can be more successful. Getting help from an event professional like Plum Media can help manage those details.

Imagine your boss walks up to your desk and says, “We need our communications efforts to engage more employees. Let’s webcast our next all-hands meeting.”

Live events and corporate meetings can be complicated. There's the technical aspect of coordinating audio, video, staging etc. and then there's the actual content or message that needs to be conveyed. I sat down with a few folks from our live events team recently and asked them, what really makes a live event a success? Here's what Rich, Gael and Ken had to say:

As soon as people find out that part of my job is to produce and stage large business conferences and corporate meetings across the country – and around the world – they inevitably ask the same question: “What is your favorite city or event venue?”